YOU ARE PART OF WE
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The soul of kashif
Kashif, which means to uncover or reveal in Arabic, was the name of our friend and brother in storytelling, Bobby Kashif Cox. A gentle lion who created stories with characters who explored fear, courage, vulnerability, and integrity.
Bobby Kashif made us laugh, cry, rage, and most of all love. We are building on the quiet persistence of a young man who imagined with his whole heart and lived in the revolution of words. May we always meet you in the magic.
“The function of the artist is to do more than tell it like it is — it’s to imagine what is possible.”
bell hooks
Unlock Access To Your Creative Future
We Nurture Your Talent & Protect Your Peace
Discover a new pathway to filmmaking unburdened by industry barriers. Through Kashif, you’ll gain a community of creative partners, with mentorship from experienced professionals, plus the resources, tools and support to bring your vision to life.
We Accelerate Your Cultural Impact
If you’re a storyteller driven by passion and purpose beyond profit, you’ve come to the right place. Here, success isn’t measured at the box office. Our goal is to accelerate films and filmmakers challenging cultural conventions and setting new standards for social impact.
We Don’t Own Your Stories–We Amplify Them
Don’t sacrifice your autonomy or financial security to any studio. Kashif’s profit sharing model ensures you maintain ownership of your ideas while creating prosperity for yourself and the next generation of filmmakers.
The heart of kashif
Love. Integrity. Faith. Equanimity.
These are our guiding principles. We are storytellers who imagine with our whole hearts. We have a deep understanding that the only way for us to be able to do this work is through our own self-care, growth, curiosity, and exploration.
Kashif is the vision of Founder Chanelle Elaine, alongside white Founding Partners, Kristie Lutz and Veronica Nickel. Kristie and Veronica are committed to a lifelong practice of rejecting whiteness while working intentionally with other white folx to undo the white capitalist colonial project.
Using our bodies and minds in service of liberation and justice, we step into this conversation knowing that words alone do not build trust. This is an opening; a chance to listen, unlearn, and practice. As we work to untangle ourselves from the systems that shaped us, and continue to move within a lineage of resistance, we offer this dialogue not as a conclusion but as a commitment to move towards one another with accountability and honesty, knowing a new way is not only possible but already becoming.
We are Kashif. And you are a part of we.
The community
A REVOLUTION OF WORDS
Words are powerful tools of creation. Building on the lexicon established by BIPOC, LGBTQIA+, and disabled communities (intersectionality, ableism, GOAT, my bad, shade), Kashif is creating alternate terminology that relieves us from the violent and oppressive film and workplace language pervasive today. Since language is continually evolving, shaping a new vocabulary that is equitable, non-threatening, and intentional involves us all -- we invite you to try the following cultural shifts.
